ADROITNESS

From digital to traditional, I am a versatile writer and strategist with the ability to create as well as inspire others to create powerful, attention-getting ideas. My core competencies are aggregating information into coherent structures, project management, and writing with impact, originality, and being a consummate wordsmith, whether it be three words or three thousand.

PORTFOLIO:

www.georgelogothetis.com
www.wordbang.com

EXPERIENCE

Sept. 2007 - present
Freelance Creative Director / writer / project mgr.
Generated advertising, branding, and digital concepts for Microsoft, GE, United Technologies, BMW , Jaguar, Volkswagen, Mini, Piaggio, Quest Diagnostics, NBC, CNBC, Subway, NAPA, Hilton, Hyatt, Jim Beam, Heineken, Vonage, Versus, AOL, Jim Beam, Heineken, Hilton, Hyatt, NAPA, IKEA.

Entities: Deutsch, SSK, BBDO Atmosphere, Euro, Mother, Partners & Spade, Razorfish, Strawberry Frog, Kaplan Thaler, Wordbang, Inc.

May 2006 – Sept. 2007
Creative Director - The Concept Farm
Ran BMW Motorcycle account; oversaw execution of all digital, broadcast, and print materials. Created ESPN television co-op spots and branding platforms for James Patterson Entertainment. Wrote, produced, and organized American Heart Association PSA digital and TV campaign.

April 2004 -  May 2006
Associate Creative Director – Merkley  & Partners
Ran BMW Motorcycles account, supervising creative teams in creation of digital, print, radio, and television concepts. Created television, radio, print for Mercedes-Benz, E-Loan, Arby’s, Smith-Barney and Ad Council.

May 1995 -  April 2004
Freelance copywriter
Entities: Wieden + Kennedy, Cliff Freeman, Amsteryard, JWT, McCann-Erickson, Young & Rubicam, Grey, Kirshenbaum/Bond, Merkley & Partners, Euro, Amiratti, SSK, TBWA/Chiat Day, NFL, MTV, Comedy Central, etc.

June 1994 – July 1995
Associate Creative Director – Bates USA.
Worked on Miller Genuine Draft and Joop Jeans, creating TV, radio, print.

January 1992 – July 1994
Senior Writer - TBWA/Chiat Day
Wrote and produced television, print, radio for Reebok, American Express, MTV.

Sept. 1990- January 1992
Copywriter - Kirshenbaum + Bond
Worked on Guinness, Kenneth Cole.

EDUCATION

Portfolio Center graduate, 1989
1989 Copywriting major

Indiana University Bloomington, 1987
B.A. English & Broadcasting (double major )

U.S. Steel, Gary, Indiana
Laborer (Shoveling major, jackhammer minor )

AWARDS

Emmy, Clio, Addys, One Show, Mercury, D&AD, Kelly finalist

REFERENCE

Tom Miller
Creative Director
Crispin, Porter, Bogusky
tmiller@cpbgroup.com